深圳华侨城文化旅游科技集团有限公司

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深圳华侨城文化旅游科技集团有限公司

BACKGROUND公司背景华侨城集团云南旅游股份有限公司OCT GroupYunnan Tourism Co., Ltd.华侨城集团是国务院国资委直接管理的大型中央企业,1985 年诞生于改革开放的前沿阵地——深圳,是国家首批文化产业示范基地、全国文化企业 30 强、中国旅游集团 20 强,连续 10 年获得国务院国资委年度业绩考核 A级评价,目前资产规模已近 7000 亿元。作为亚洲和中国文化旅游第一品牌、全球主题公园集团三强,华侨城集团累计接待游客量已超 6.5 亿人次,目前在全国范围内投资运营的大型文旅项目和文旅科技产业园区数量超过 100个,持续引领中国乃至亚洲文化旅游产业的发展趋势。云南旅游股份有限公司是华侨城集团旗下的 A 股上市公司(股票代码:002059,简称:云南旅游),战略定位为“全域旅游综合服务商”,拥有旅游文化科技、文旅综合体运营、旅游综合服务三大业务板块。Overseas Chinese Town Holdings Company (OCT Group) is a large central enterprise managed directly by th... [收起]
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第2页

BACKGROUND

公司背景

华侨城集团

云南旅游股份有限公司

OCT Group

Yunnan Tourism Co., Ltd.

华侨城集团是国务院国资委直接管理的大型中央企业,

1985 年诞生于改革开放的前沿阵地——深圳,是国家首

批文化产业示范基地、全国文化企业 30 强、中国旅游集

团 20 强,连续 10 年获得国务院国资委年度业绩考核 A

级评价,目前资产规模已近 7000 亿元。作为亚洲和中国

文化旅游第一品牌、全球主题公园集团三强,华侨城集

团累计接待游客量已超 6.5 亿人次,目前在全国范围内投

资运营的大型文旅项目和文旅科技产业园区数量超过 100

个,持续引领中国乃至亚洲文化旅游产业的发展趋势。

云南旅游股份有限公司是华侨城集团旗下的 A 股上市公司(股票代码:002059,简称:云南旅游),战略定位为“全域旅

游综合服务商”,拥有旅游文化科技、文旅综合体运营、旅游综合服务三大业务板块。

Overseas Chinese Town Holdings Company (OCT Group) is a large central enterprise managed directly by the Stateowned Assets Supervision and Administration Commission of the State Council. It was founded in Shenzhen in 1985

during in the forefront of reform and opening to the outside world. As the No.1 cultural tourism brand in Asia and China

as well as top 3 among all theme parks groups in the world, the Group has received more than 650 million visitors in

accumulation, meanwhile invested and operated more than 100 large-scale cultural tourism projects as well as cultural

tourism technology industrial parks in the nation, maintained its leading position in the cultural tourism industry in China

and Asia.

As a listed company in China, Yunnan Tourism Co., Ltd. positions itself as \"the Comprehensive Service Provider for

Holistic Tourism\" and plays a vital role in OCT Group's strategic development in Yunnan Province. Its main business is

divided into three parts, cultural tourism technology, cultural tourism complexes operation, as well as comprehensive

tourism service.

第3页

旅游

Tourism

科技

Technology

文化

Culture

第4页

TODAY

INTRODUCTION

OCT Vision has expanded its business

activities to more than 10 Chinese

provinces and cities, such as the

planning programming of over 20

tourist spots as well as the installing

of over 100 rides & attractions.

SHENZHEN OCT

VISION INC., A

MEMBER UNIT OF OCT

GROUP

OCT Vision advocates upgrading the tourism

experience by applying technology to cultural

stories, thereby empowering industry

development.

第5页

CONTENTS

深圳华侨城文化旅游科技集团有限公司

OCT Vision Inc.

OCT Vision Inc. Subsidiaries

子公司介绍

01

02

01 公司简介 About OCT Vision

02 组织架构 Company Structure

02 研发实力 Research & Development

03 资质荣誉 Qualifications & Achievements

04 产业开发历程 Development Roadmap

05 公司战略及目标 Company Strategy

06 业务体系 Business Structure

08 产品与服务 Products & Services

22 战略布局 Strategic Layout

24 深圳卡乐星球数字娱乐有限公司——互联网时代的文旅融合内容创新者

27 深圳华侨城文化旅游建设有限公司——文旅项目创想梦工场

36 深圳华侨城卡乐技术有限公司——文化科技融合智造商

60 深圳华侨城旅游互联网产业发展有限公司——全域旅游技术服务商

64 深圳华侨城文旅科技股权投资管理有限公司——专业化“文旅 + 科技”产业投资人

65 深圳华侨城文旅科技集团美国公司——全球业务整合平台

67 深圳侨城卡乐农业旅游科技有限公司——乡村振兴创新驱动者

OCT Vision Works — The Content Creator of Internet Era's Cultural Tourism

OCT Vision Engineering — The Dream Factory of Creative Cultural Tourism Projects

OCT Vision Technology — The Smart Manufacturer of Culture and Technology Integration

OCT Vision Internet——The Technology Service Provider for Holistic Tourism

OCT Vision Capital — The Cultural Tourism and Technology Industry Investment Fund

OCT Vision Inc. — The Global Platform of Businesses and Resources Integration

OCT Vision Country — The Innovator of Rural Agritourism

第6页

深圳华侨城文化旅游科技集团有限公司

OCT Vision Inc.

01 公司简介 About OCT Vision

02 组织架构 Company Structure

02 研发实力 Research & Development

03 资质荣誉 Qualifications & Achievements

04 产业开发历程 Development Roadmap

05 公司战略及目标 Company Strategy

06 业务体系 Business Groups

08 产品与服务 Products & Services

22 战略布局 Strategic Layout

01

第7页

OCT Vision Introduction 深圳华侨城文化旅游科技集团有限公司

01

深圳华侨城文化旅游科技集团有限公司 ( 以下简称“文旅科技集团”) 是中国领先的大型文化旅游科

技跨界创新企业,也是国务院国企改革领导小组和国务院国资委遴选的国企改革“双百行动”试点企

业。

文旅科技集团始终坚持以“文化与科技升级旅游体验,赋能产业发展”为发展理念,经过多年的探索

前行,在全生命周期服务、文化内容及产品开发与 IP 跨界创新、高科技游乐项目全流程开发、旅游

互联网和智慧景区系统开发等方面位于行业领先地位,是中国首家及唯一一家大型文化旅游项目全产

业链条系统集成商。

时至今日,文旅科技集团业务布局己遍布中国多个省市及旅游景区,近百个主题游乐项目,并拓展至

美国、土耳其、越南等国家,是中国极少数可以成套出口大型高科技文化装备及配套文化内容、服务

和标准的企业集团。

2019 年,文旅科技集团与云南旅游股份有限公司完成重大资产重组,成为首家登陆 A 股资本市场的

“文化 + 旅游 + 科技” 跨界创新企业。未来,文旅科技集团将深刻把握华侨城集团\" 两核三维多点\"

旅游业务新发展格局,提升精益化管理水平,继续依托“文化 + 科技”的核心能力,升级文化旅游产

业链,赋能产业发展,打造互联网时代的梦工场 !

Shenzhen OCT Vision Inc.(OCT Vision), a member unit of OCT Group, is a leading large-scale Chinese

enterprise that innovates by combining technologies to create cultural experiences that generate tourism.

At OCT Vision, we believe \"Upgrading the tourism experience through use of culture and technology, thereby

empowering industry development\". Over the past several years, OCT Vision is in a leading position in the

industry of the whole life cycle service, cultural content and product development and IP innovation, the whole

process development of high-tech amusement projects, tourism Internet as well as smart scenic area system

development, and it is the first and only large-scale cultural tourism project industry chain system integrator in

China.

Today, OCT Vision has business activities throughout China's provinces and cities, expanded to the United

States, Turkey, Vietnam and other countries, and installed more than 100 rides & attractions. OCT Vision is

one of the few enterprise groups in China with the capability of exporting large-scale high-tech cultural tourism

equipment, producing digital media, and providing supporting services to complete such attractions in accordance

with international standards.

In 2019, through a major asset restructuring with Yunnan Tourism Co., Ltd., OCT Vision has become the first

fully integrated innovation enterprise of \"Culture + Tourism + Technology\" to go public in the A-share stock

market. Under the guidance of new development pattern of tourism business of OCT Group of \"two-core, threedimensional and multi-point\", OCT Vision will improve lean management level and continue its focus on the

integration of culture and technology, positioning itself as the \"Dream Factory of the Internet Era\" , upgrading and

empowering the development of the tourism industry!

ABOUT US

公司简介

第8页

深圳华侨城文化旅游科技集团有限公司 OCT Vision Introduction

02

RESEARCH & DEVELOPMENT

COMPANY STRUCTURE

研发实力

组织架构Strategic Development Center 战略拓展中心 Shenzhen OCT Vision Technology Co., Ltd. 深圳华侨城卡乐技术有限公司

肇庆华侨城小镇

文旅开发有限公司

Zhaoqing OCT Co.,Ltd.

黄石华侨城卡乐文化

旅游发展有限公司

Huangshi OCT Co.,Ltd.

常德华侨城卡乐文化

旅游发展有限公司

Changde OCT Co.,Ltd. Shenzhen OCT Vision Engineering Co., Ltd. 深圳华侨城文化旅游建设有限公司 Shenzhen OCT Vision Internet Co., Ltd. 深圳华侨城旅游互联网产业发展有限公司 OCT Vision Inc. 深圳华侨城文旅科技集团美国公司 Procurement Center 成本采购中心 深圳卡乐星球数字娱乐有限公司 Shenzhen OCT Vision Works Co., Ltd. Shenzhen OCT Vision Capital Co., Ltd. 深圳华侨城文旅科技股权投资管理有限公司 深圳侨城卡乐农业旅游科技有限公司 Shenzhen OCT Vision Country Co., Ltd. Enterprise Management Center 企业管理中心(安委办) Administration and HR Department 行政人事中心

文旅科技集团将文化、旅游和科技三者有机融合,自成立以来高度重视科技

创新,投入大量人力、物力、财力,发展自身核心技术。目前,文旅科技集

团高学历、高素质的研发人员占总员工数的 75% 以上,为企业持续创新提

供了保证。

同时,文旅科技集团拥有广东省工程技术研究中心、广东省工业设计中心和

深圳游乐设施特种影视技术工程实验室三大省、市级研发平台,同时还在美

国设有创新研发中心,持续提高企业创新能力。

Since its establishment, OCT Vision has placed a high emphasis on

technology innovation. Highly educated researchers make up more than

75% of employees to ensure continuous innovation for the company.

OCT Vision also established three provincial and municipal R&D centers,

Guangdong Province Engineering Technology Research Center,

Guangdong Province Industrial Design Center and Shenzhen Special Film

Technology Engineering Laboratory, as well as an innovation research and

development center in the United States to enhance the innovation power

of the company.

截至 2022 年 12 月底,文旅科技集团

累计获得 863 件自主知识产权,其中

专利 391 件,包括国内发明专利 44

件,欧美发明专利 9 件。1 件发明专

利获得深圳市专利奖,同时拥有注册

商标188 件。参与国家标准制订11项。

OCT Vision has obtained a total of 863

intellectual property rights as of December

2022, including 391 patents, which

contain 44 domestic invention patents

and 9 European and American invention

patents. One invention patent has won the

Shenzhen Patent Award. Meanwhile, OCT

Vision has 188 registered trademarks

and participated in the formulation of 11

national standards.

Finance Department 财务中心

深圳华侨城文化旅游科技集团有限公司

OCT Vision Inc.

本部部门

Company home office

下属企业

Subordinate company

第9页

OCT Vision Introduction 深圳华侨城文化旅游科技集团有限公司

03

QUALIFICATIONS & ACHIEVEMENTS

资质荣誉

国际 IAAPA 资深会员

Senior Member of IAAPA

亚洲智慧旅游企业示范单位

Asia Smart Tourism Enterprise Demonstration Unit

国企改革“双百企业”

\"Double Hundred\" Company of State-owned

Enterprise Reform

国家高新技术企业

National Hi-Tech Enterprise

动漫企业

Animation Company

深圳市文化创意产业百强企业

Top 100 - Shenzhen Cultural and Creative Industry

Company

深圳市优秀新兴业态文化创意企业

Shenzhen Outstanding Emerging Business Cultural

and Creative Enterprise

中国机械工业科学技术奖一等奖

First Prize - the Science and Technology Award of

China Machinery and Industry

国家 A 级最高等级特种游乐设备资质

A-class License of Manufacture/Installation,

Alteration, Repair & Maintenance of Special

Equipment People’s Republic of China

建筑工程甲级设计资质

A-class Certificate of Construction and Engineering

Design

广播电视节目制作经营许可证

Radio and TV Program Production License

网络文化经营许可证

Network Culture Operation License

广东省工业设计中心

Guangdong Industrial Design Centre

深圳游乐设施特种影视技术工程实验室

Technology & Engineering Laboratory of Special

Movie for Shenzhen Amusement Equipment Industry

德国 TUV 管理认证证书

German TUV Certification

美国发明专利

Patents for Invention - USA

欧洲发明专利

Patents for Invention - Europe

中国台湾发明专利

Patents for Invention - Taiwan, China

中国旅游投资艾蒂亚奖中国最佳旅游技术装备奖

Best Tourism technology and equipment - China

Tourism Investment ITIA award

广东省工程技术研究中心

Guangdong Engineering Technology Research Center

深圳市专精特新中小企业

Specialized and Special new Enterprises in Shenzhen

深圳市专利奖

Shenzhen Patent Award

中国特种设备检验协会科学技术奖一等奖

First prize of Science and Technology Award of China

Special Equipment Inspection Association

拍卖经营批准证书

Auction operation approval certificate

创建世界一流专精特新示范企业

Creating a world-class professional and innovative

demonstration enterprise

第10页

深圳华侨城文化旅游科技集团有限公司 OCT Vision Introduction

04

DEVELOPMENT ROADMAP

产业开发历程

文旅科技集团以“互联网时代的梦工场”为战略定位,搭建“

文化 + 旅游 + 科技”业务矩阵,充分依托自身在文旅科技产

业链的优质资源及强大实力,旨在打造最具创造力的文旅科

技产业集团 !

OCT Vision Inc. has positioned itself as \"the Dream Factory

in the Internet Era\" and built a powerful \"culture + tourism +

technology\" business matrix. It has relied on its resources

and R&D capabilities in the cultural tourism and technology

industry to create the most innovative cultural tourism

technology industry group!

高科技游乐项目

Hi-tech Amusement

Products

文化旅游产业体系

Cultural Tourism Industry

System

旅游互联网生态体系

Tourism Internet Ecology

System

文化

Culture

科技

Technology

设计

Design

IP

运营

Operation

互联网

Internet

线上

ONLINE

线下

OFFLINE

卡乐星球欢乐世界 Visionland

短视频

Video streams

电影

Films

大数据 +

Big Data

卡乐工场 Vison Box

卡乐小镇 Vision Town

卡乐农旅 Vision Country

卡乐小店 Vision Store

战略合作文旅产品

Strategic Alliance of

Cultural Tourism Brands

Minds of Internet

+ Business

upgrading of\"food,

accommodation,

transportation,

travel, shopping,

entertainment\"

互联网思维 + 吃住

行游购娱业态提升

全球一流的

游乐项目供

应商

智造华侨城 World firstclass

amusement

products

supplier

Help to build

an intelligent

OCT business

system

文旅科技产业开发路线图

OCT Vision Industry Development Roadmap

第11页

OCT Vision Introduction 深圳华侨城文化旅游科技集团有限公司

05

COMPANY STRATEGY

公司战略及目标

基于华侨城“优质生活创想家”的理念,依托华侨城 30 多

年的文旅项目经验沉淀,文旅科技集团立足于自身“文化 +

科技”的核心优势,以“互联网时代的梦工场”为战略定位,

打造卡乐星球系列产品,旨在升级文化旅游产业链,赋能产

业发展与产城融合 !

OCT Vision has applied the OCT Group \"Innovator of

Quality Life\" concept and its rich experience in the industry

to establish the Vision brand. The Vision brand is consistent

with the company's core value of \"Culture + Technology\"

and the company's objective of being the Dream Factory of

the Internet Era.

华侨城文旅科技战略定位全景图

OCT Vision Strategic Overview

互联网时代的梦工场

The Dream Factory of the Internet Era

“4 大事业群 +1 项业务”

\"4+1\" Business Units

文化科技事业群

Cultural Technology

Unit

数字娱乐事业群

Digital Entertainment

Unit

文化旅游事业群

Cultural Tourism Unit

互联生态衍生事业群

Internet Derivative

Unit

使命 Mission

“文化 + 科技”创造生活新体验

Create a new experience for life by

integrating culture and technology

愿景 Vision

成为最具创造力的文化科技产业集团

Be the most creative cultural technology

industrial group

核心价值观 Core Value

高效、坦诚、创新、共赢

Efficient. Honest. Innovative. Win-win

高科技旅游技术服务商模式

High-tech Tourism Service Provider

文化旅游的平台经济模式

Platform Economy of Cultural Tourism

数字娱乐内容的跨界经营模式

Cross Industry Operation of Digital

Entertainment

旅游 + 互联网生态模式

Tourism + Internet Ecology

资本业务

Financial

Investment

Unit

1

1

1

2

2

2

3

3

3

4

4

5

2

1

3

4

战略定位

Strategic

Positioning

使命愿景及核

心价值观

Mission,

Vision and

Core Value

业务体系

Business

System

商业模式

Business Mode

第12页

深圳华侨城文化旅游科技集团有限公司 OCT Vision Introduction

06

BUSINESS GROUPS

业务体系

文化旅游事业群

Cultural Tourism Group

数字娱乐事业群

Digital Entertainment Group

文化科技事业群

Cultural Technology

数字娱乐事业群

Digital Entertainment

文化旅游事业群

Cultural Tourism

互联生态衍生事业群

Internet Derivative

金融投资业务

Financial Investment

文化旅游事业群以“互联网时代梦工场”的战略定位为

导向,以卡乐星球、卡乐小镇、卡乐工场等文化旅游项

目为载体,通过从策划、规划、设计、建设等环节的专

业化运作,融入以线上线下联动的互联网思维,实现“文、

旅、产、商”等创新复合业务生态在项目空间的功能性

优化布局,良性开启公司创新产品落地,同时协助公司

总体投入产出及商务目标的顺利实现。在此基础上,将“华

侨城文旅建设”打造成全国领先、全球一流的文旅建设

综合服务提供商。

数字娱乐事业群始终围绕文化旅游项目,开发优质数字

娱乐内容,打造互联网时代的文化娱乐梦工场。线下以

文化旅游和文化科技项目为载体,进行特种影视及互动

数字娱乐内容的开发与制作,创新沉浸式与互动 ; 线上

以打造优质 IP 和创意高品质文化作品为目标,通过直播、

短视频、动画剧集、动漫秀、云演艺、云剧场等形式,

提供数字内容创意、制作和运营全流程服务,构建全新

的线上文化产品体验,获取线上流量。公司将持续创作

高品质的文化作品,致力于优质 IP 内容的创作,打通线

上线下,促进文化与旅游的深度融合和高质量发展,赋

能文旅周边产业。

文化旅游的平台经济模式

The cultural tourism platform economy model

数字娱乐内容的跨界经营模式

The digital entertainment content

crossover model

公司主体 : 深圳华侨城文化旅游建设有限公司。 公司主体 : 深圳卡乐星球数字娱乐有限公司。

“4+1”业务体系

Business Structure

Undertaken by: OCT Vision Works

The Digital Entertainment group focuses on the

development of digital entertainment content centered

on cultural tourism projects, creates a cultural and

entertainment dream factory based on tourism projects

in the Internet era. Offline, with cultural tourism and

technology projects as the carrier, the group develops

and produces special film and television and interactive

digital entertainment content to innovative immersive

and interactive experiences.Online, with the goal

of creating high-quality IP and cultural works, the

group provides the whole process of digital content

creativity, production and operation services through

live streaming, short videos, animated series, animation

shows, online performances, online theater and other

forms to build a new online cultural product experience

and obtain online traffic. It utilizes online/offline

integration to promote the integrated development

of culture and tourism and empower surrounding

industries.

Undertaken by: OCT Vision Engineering

The Cultural Tourism group is guided by the strategic

positioning of \"Dream Factory in the Internet Era\", with

cultural tourism projects such as Visionland, Vision

Town, and Vision Box as the carrier, through the

professional transformation from planning, design, and

construction. Integrate the Internet thinking with online

and offline linkages, realize the functional optimization

layout of the innovative composite business ecology

of \"culture, tourism, production, and business\" in the

project space, and benign the implementation of the

company's innovative products . On this basis, the \"OCT

Cultural Tourism Construction\" will be built into the

nation's leading and world first-class comprehensive

service provider for cultural tourism construction.

第13页

OCT Vision Introduction 深圳华侨城文化旅游科技集团有限公司

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基于文旅科技集团的“文化 + 旅游 + 科技”的核心能力,通过业务的不断延展集成,迭代升级,目前已发展形成“4 大事

业群 +1 项业务”的业务体系。

Based on OCT Vision's core strength - \"Culture + Tourism + Technology\", our “4+1” business groups have

emerged from continuous expansion, integration of our businesses.

文化科技事业群

Cultural Technology Group

互联生态衍生事业群

Internet Derivatives Group

文化科技事业群基于“文化 + 科技”的核心特质,构建了沉浸与

互动融合、线上与线下联动的发展模式,专注打造以沉浸式体验

项目、互动式项目以及爆款单品为代表的文化科技产品,不断满

足市场的消费升级需要,给用户提供优质的体验和服务,为实现

互联网时代的文旅融合奠定基础 ; 围绕“吃、住、行、 游、购、

娱”六要素,战略布局泛娱乐、泛旅游、泛休闲等文化科技产业,

并有针对性地进行提升及衍生开发,运用全新的“文旅 + 科技”

体验模式为地方产业与传统场景赋能,推动文旅产品与场景的转

型升级,助力产业发展。

互联生态衍生事业群紧跟 5G 时代步伐,基于“旅游 + 互联网”

的综合开发理念,开发并运营文旅产品,同时结合线下运营、文

化内容、AI、AR、VR 技术及旅游高科技产品形成流量入口,构

建自有私域流量,助力文旅产业的转型升级 ; 围绕吃、住、行、游、

购、娱等泛娱乐、泛旅游、泛休闲进行线上线下融合开发 ,通过

线上线下双向驱动,打造互联网时代的梦工场。

园区互动系统

Park Interaction

System

园区管控系统

Park

Management

System

智慧旅游系统

Smart Tourism

System

文旅大数据平台

Cultural Tourism

Database

公司主体 : 深圳华侨城旅游互联网产业发展有限公司。

高科技旅游技术服务商模式

High-tech cultural tourism service model

旅游 + 互联网生态模式

Tourism + Internet ecology model

公司主体 : 深圳华侨城卡乐技术有限公司。

Undertaken by: OCT Vision Technology

The Cultural Technology group has built a development model

that integrates immersion and interaction, links online and offline

based on the core value of \"culture + technology\". It focuses

on creating cultural and technological products represented by

immersive experience projects, interactive projects and popular

items to meet the needs of market consumption upgrading and

provide users with quality experience and service to promote

integration of culture and tourism in the Internet era. At the same

time, centering on the six elements of \" food, accommodation,

transportation, travel, shopping, entertainment\", the Cultural

Technology group strategically deploys cultural and technological

industries such as pan entertainment, tourism, leisure, etc., and

carries out targeted improvements and derivative developments

to empower local industries and promote the transformation and

upgrading of cultural and tourism products

Undertaken by: OCT Vision Internet

Based on the development concept of \"tourism + Internet\", the

Internet Derivatives group follows the pace of the 5G era closely,

develops and operates online systems for cultural tourism

products. At the same time, it combines offline operations,

cultural content, AI/AR/VR technology and high-tech tourism

products to generate traffics. It builds private domain traffic,

facilitates the transformation and upgrading of theme parks.

It also carries out online and offline integrated development

around the pan-entertainment, pan-tourism, and pan-leisure

such as food, accommodation, transportation, travel, shopping,

entertainment, through the online and offline two-way drive, to

create a dream factory in the Internet era.

第14页

深圳华侨城文化旅游科技集团有限公司 OCT Vision Introduction

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PRODUCTS & SERVICES

产品与服务

“卡乐星球”是华侨城旗下的全新文化旅游品牌,

该品牌基于文化创意,运用科技手段,结合互联网

思维,依靠旅游载体,实现文化、旅游产业的深度

融合发展,促进“互联网 + 旅游”的产业融合,打

造互联网时代的文旅产业新模式。

“卡乐星球”这一形象 LOGO 设计上采用了象形文

字符号化的手法,整体以蓝色和绿色为主色调, 融

入互联网文化基因。寓意互联网时代,实现文旅产

业融合发展的美好未来 !

Logo 整体是一个星球的轮廓,“卡”字图形嵌于圆

形之中,其形式与卡乐、卡通的“卡”字义相通 ; 从

图形上看,星球分为上下两个部分,分别表示互联

网时代背景下的“线上与线下”,寓意打通线上线

下两个维度 ;“卡”字形轮廓象征一把钥匙,寓意开

启互动娱乐的新时代,使得标志本身具有强烈的未

来感。象征科技的蓝色与象征生机的绿色,使卡乐

星球从芸芸纷扰的绚丽色彩中脱颖而出,展现无穷

的创造力和生命力。

Visionland is a brand-new cultural tourism brand under the

OCT group. Based on the cultural creativity, the brand combines

technology with internet thinking, and relies on tourism carriers to

achieve the deep integration of culture and tourism industries and

promote the \"Internet + tourism\" industry integration to create a new

model for the cultural and tourism industry in the Internet era.

OCT Vision adopts hieroglyphic symbolic technique to design

the Logo image of \"Visionland\", which is blue and green in color

with internet gene, to achieve a bright future for the integrated

development of the cultural and tourism industry!

As a whole, the logo is the outline of a planet. The graphic of \" 卡 \"

is embedded in the circle. From the graphic point of view, the planet

is divided into upper and lower parts, which respectively represent

the Internet \"online and offline\" in the context of the times means to

open up the two dimensions of online and offline; the outline of the

\" 卡 \" symbolizes a key, meaning to open a new era of interactive

entertainment, giving the logo itself a strong sense of future. The

colors of blue and green symbolizes technology and vitality make

Visionland stand out from the turbulent and brilliant colors to show

infinite creativity and vitality.

品牌首字提取 线上线下 钥匙

Brandname initial letter

extraction

Online + offline Key

设计思路

标志内涵

Design Ideas

Meaning of the Logo

品牌介绍

Brand Introduction

第15页

OCT Vision Introduction 深圳华侨城文化旅游科技集团有限公司

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产品概述

文旅科技集团通过科技赋能文化旅游,促进文旅深度融合,

打造互联网时代线上线下充分互动的全新一代文化旅游产

品。包括卡乐星球欢乐世界,卡乐小镇,卡乐农旅,卡乐

工场,卡乐小店,形成文化、旅游和科技三者有机融合的

新型旅游互联网生态。

Product Overview

OCT Vision empowers cultural tourism by applying

technology, promotes the deep integration of cultural tourism,

and creates a new generation of cultural tourism products

that are fully interactive online and offline in the Internet era.

The Visionland, Vision Town, Vision Country, Vision Box,

and Vision Store, have been operated as a tourism Internet

ecology of integrating culture, tourism, and technology.

IP Incubation

Focusing on cultural tourism projects, OCT Vision develops

online content such as short videos, animated drama series

and movies, live broadcasts to bring in online traffics by

incubating super IPs.

Project Interaction

Based on the mobile Internet, Visionland gamified themed

amusement through online and offline single interactive

special effects, realizing real-time interaction between

\"Online\" and \"Offline\".

Cultural Interaction

Based on the theme of constellation culture, Visionland

built a complete cultural system and developed an online

interactive system. Through the Internet and park, interactive

projects as entrance, the low-frequency, and the large-base

population transformed into a high-frequency population.

Online Traffic Management

Based on individual projects and cultural systems, an online

media matrix is composed of short videos, live broadcasts,

public accounts, mini programs, etc., for traffic operation.

Online Traffic Monetization

Realizing the value of profits by transforming online traffic

into passenger flow and product sales.

线上

ONLINE

线下

OFFLINE

文化

Culture

旅游

Tourism

科技

Technology

卡乐星球Visionland 产业Industries 线上线下融合Synergy

卡乐星球

欢乐世界

Visionland

卡乐小镇

Vision

Town

卡乐工场

Vision Box

卡乐小店

Vision Store

卡乐农旅

Vision

Country

打造互联网文化 IP+ 流量

Construct Internet cultural IPs and attract online viewers

打造沉浸式体验及高科技互动项目

Build immersive experience and hi-tech interactive projects

产品开发逻辑

Product Development Logic

IP 孵化

以文化旅游项目为中心,开发短视频、动画剧集、动画电影、

直播等线上内容,孵化超级 IP,形成线上流量。

项目互动

卡乐星球以移动互联网为基础,通过线上线下单体互动特

技将主题游乐游戏化,实现“在线”与“在场”实时互动。

文化互动

卡乐星球以星座文化为主题,构建了一套完整的文化系统,

并以此为基础开发线上互动系统,通过互联网和园区互动

项目为入口,将低频大基数人群转化为高频人群。

流量经营

以单体项目和文化系统为基础,组建由短视频、直播、公

众号、小程序等组成的线上媒体矩阵,进行流量运营。

流量变现

通过将线上流量转化为线下客流、产品销量等方式实现利

润价值。

第16页

深圳华侨城文化旅游科技集团有限公司 OCT Vision Introduction

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卡乐星球欢乐世界

Visionland Happy World

Product Positioning

Development Stage

Product Advantages

卡乐星球欢乐世界占地面积约 500 亩至 800 亩,是文旅科

技集团基于“文化 + 旅游 + 科技 + 互联网”创新发展模式

打造的互联网时代的互动体验式主题公园。

主题公园的发展经历了景观游乐阶段、机械游乐阶段以及沉浸式科技游乐阶段,卡乐星球欢乐世界在此基础

上开创性地采用“互联网 IP+ 流量”的运营模式,进入了全新的线上线下互动体验式游乐阶段。

卡乐星球欢乐世界以星座文化为主题,构建了一套完整的公园文化系统,并以此为基础开发线上互动系统。

通过互联网和园区项目为入口,将低频大基数人群转化为高频人群。卡乐星球欢乐世界以移动互联网为基础,

通过线上线下单体互动特技将主题游乐游戏化,实现“在线”与“在场” 实时互动,打破空间限制,打造互

联网经济时代“可以带回家的主题公园”。

产品定位

发展阶段

产品优势

占地 500 亩以上

Approx. 82 acres and

above

文化

Culture

旅游

Tourism

科技

Technology

线 上

Online

线 上

Online

线 上

Online

线 下

Offline

线 下

Offline

线 下

Offline

网络直播

影视动画

线上教育

线上娱乐

游戏

短视频

动画

电影

Game

Short Video

Animation

Film

IP 线下推广

IP 展示互动体验

沉浸 IP 主题场景

新业态孵化体验

IP Offline Promotion

IP Interactive Experience

Immersive IP Themed Scene

New Business Incubation

Experience

智慧旅游系统

园区服务系统

园区互动系统

Smart Tourism

System

Park Service System

Park Interactive

System

声光电装置

机械互动装置

演艺装置

AI、AR 科技互动

Special Effect Equipment

Mechanical Interactive

Equipment

Performance Equipment

AI, AR Technology

Interaction

主题互动景观

高科技游乐设备

主题互动演艺

新型商业业态

用户 Users 粉丝 Followers 用户 Users

粉丝 Followers

游客 Players

游客 Players

互联网时代

的创新性主

题公园

Brand-new

Theme Park in the

Internet Era

Live Streaming

Film & Animation

Online Education

Online

Entertainment

Themed Interactive Landscape

Hi-tech Amusement Equipment

Themed Interactive

Performance

New Business Type

Culture

旅 游 Tourism

科 技 Techno ol gy

产品概览

Product Overview

Visionland Happy World covers an area of about 82 acres to 132 acres. It is an interactive

and experiential theme park in the Internet era created by OCT Vision based on the innovative

development model of \"Culture+Tourism+Technology+ Internet\".

Visionland Happy World is an Internet connected interactive theme park created from the concept of

\"Online traffics + IP\".

Visionland Happy World uses the constellation culture as the theme and develops an online

interactive system; based on this concept to increase engagement. Visionland is based on online

and offline interactive stunts to gamify themed rides and attractions, break space constraints, and

create a \"theme park you can bring home\" in the Internet era.

第17页

OCT Vision Introduction 深圳华侨城文化旅游科技集团有限公司

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卡乐星球从天、地、人、海四个维度出发,对星座文化展开

无尽的想象。主要功能包括主题娱乐、科技体验、休闲度假

等。园区主要分为卡乐集市、卡乐城堡、欢乐时光、童话王

国、太阳部落、云部落六大主题区域,以及商业街、停车场、

后勤办公等配套项目。

Visionland Happy World has the functions of themed

entertainment, technology experience, leisure, and more.

There are six themed areas – Vision Market, Vision Castle,

Happy Time, Fairy Tales Kingdom, Sun Tribe, and Cloud

Tribe, as well as supporting areas of the business street,

parking, logistics area, etc.

卡乐集市

Vision Market

梦想启程 欢乐起航

片区亮点 : 逃离现实的通道 + 互动装置

Dreams Journey Begins

Happiness Sets Sailing

Area Highlight: Escape Reality Tunnel

+ Interactive Equipment

童话王国

Fairy Tales Kingdom

童真幻想 亲子乐游

片区亮点:玩具小镇 + 寻宝探奇

Childhood Fantasy

Family Fun

Area Highlight:

Toy Town + Treasure Exploration

太阳部落

Sun Tribe

极限穿梭 亘古大地

片区亮点:远古文明 + 祈福圣地

Extreme Crossing

Ancient Earth

Area Highlight: Ancient Civilization +

Pray Land

云部落

Cloud Tribe

神秘星游 解惑未来

片区亮点:神秘代码 + 灵动通透

Mysterious Translation

Future Prediction

Area Highlight: Mysterious Code +

Transparency and Dynamics

卡乐城堡

Vision Castle

魔法世界 沉浸互动

片区亮点:拟人化建筑 + 虚拟体验

Magical World Immersive

Interaction

Area Highlight: Personification Building

+ Virtual Experience

欢乐时光

Happy Time

人与木偶 探索海洋

片区亮点:机械木偶 + 海洋文化

Human and Puppet

Sea Exploration

Area Highlight: Mechanical Puppet +

Pirate Culture

产品介绍

Product Description

第18页

深圳华侨城文化旅游科技集团有限公司 OCT Vision Introduction

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产品特性

Product Features

世界一流的独创室内高科技产品

World-Class Hi-tech Indoor Amusement Rides

经典成熟的室外沉浸式游乐设施

Classical Outdoor Amusement Rides

游客即演员,直播狂欢秀

Visitors Are Also

Actors

文化IP培育流量,跨界赋能新业态

Cultural IP Empowers New Business

大数据智慧园区

比游客更懂需求

Big Data & Smart Park System

Know Visitors Needs

自主研发黑匣子

管控园区安全

Black Box Ensures

Park Safety

六大互动系统打通线上线下

Six Interactive Systems Connect Online To

Offline

能互动的景观

会说话的雕塑

Smart Interactive

Landscapes

第19页

OCT Vision Introduction 深圳华侨城文化旅游科技集团有限公司

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成功案例

Successful Cases

选配项目

Supporting Options

占地约800亩

2017年开业

Approx. 130 acres

Opened in 2017

柳州卡乐星球欢乐世界

Visionland Liuzhou

占地约600亩

2020年开业

Approx. 100 acres

Opened in 2020

常德卡乐星球欢乐世界

Visionland Changde

占地约800亩

建设中

Approx. 130 acres

under construction

肇庆卡乐星球欢乐世界

Visionland Zhaoqing

基于文化创意,运用科技

手段, 嫁接互联网思维,

将都市娱乐、文化体验和

产业孵化有机融合,是打

造城市文化地标、塑造城

市文化品牌、推动产业文

旅融合发展的强大引擎。

卡乐小镇

Vision Town

园区游客定位主要为家庭

游客,结合文化主题,设

置造浪池、挑战探险类滑

道区和专注合家欢的沙滩

娱乐休闲区,满足游客所

有的水上娱乐需求。

卡乐水世界

Vision Water World

以小朋友喜欢的玩具形态

和场景展开设计,以科普

教育、亲子互动为主,为

小朋友营造一个彩虹般缤

纷艳丽的童年。

卡乐儿童世界

Vision Kids Fun World

统筹整合城市周边资源,

共筑未来智慧生活社区。

在社区内设置主题站点,

形成“环线串联、以点带

面、协同发展,共融共建”

的新驱动模式。

卡乐干线

Vision Line

U s i n g s c i e n t i f i c a n d

technological means and

Internet thinking, here

is a powerful engine for

creating urban cultural

landmarks and brands,

promoting the integrated

development of industries

and cultural tourism.

O v e r a l l p l a n n i n g a n d

integration of resources

around the city to build

a f u t u r e s m a r t l i v i n g

community, connected by

Vision Line.

The park mainly targets

family visitors, combining

cultural themes to meet all

water entertainment needs.

The park is designed based

on the children's favorite

toy forms and scenes,

w i t h p o p u l a r s c i e n c e

education and parentchild interaction, creating

a colorful childhood for

children.

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深圳华侨城文化旅游科技集团有限公司 OCT Vision Introduction

14

卡乐小镇

Vision Town

占地约 100 亩 -300 亩,可定制

Approx. 16-50 acres,

customizable

丰富的

文化内涵

Rich Culture

顶尖前沿

的高科技

Cutting-edge

Technology

个性化的

互联网思维

Internet

Thinking

卡乐小镇占地面积约 100 亩到 300 亩,是文

旅科技集团利用“文化 + 旅游”手段打造的新

一代城市综合体。

小镇室外墙体搭载大屏互动系统,融入游戏、AI 及直播等新颖的互动玩法,创新互动娱乐体验 ; 室内打造主题

业态,构建沉浸式消费体验新模式 ; 公共空间通过多种形式的互动特技,丰富游客在小镇的游乐体验。

卡乐小镇利用声光电科技手段,以外墙大屏为主体,结合建筑投影、灯光秀、音乐喷泉、烟花表演等表现形式,

打造立体式空间表演秀——“卡秀”。

卡乐小镇白天是都市休闲娱乐目的地,晚上形成城市夜游引爆点。

卡乐小镇融休闲娱乐、科技体验、主题商业等多功能于一体,持续推动产业文旅融合发展,打造新一代都市休闲

旅游目的地和产城融合示范区。

产品定位

产品优势

发展目标

产品概览

Product Overview

Product Positioning

Development Stage

Product Advantages

Vision Town covers an area of about 16 acres to 50 acres. It is a new generation of urban complex

created by OCT Vision through using the \"culture + tourism\" approach.

Vision Town buildings\" outdoor walls are equipped with a large-screen interactive system; indoor

themed business formats are created to build a new model of immersive consumer experience;

public spaces use various forms of special interactive effects, to enrich tourists' amusement

experience in the town.

Vision Town uses acoustic and optoelectronic technology, with an outdoor wall screen as the main

body, combined with projection, light show, musical fountain, firework show, etc., to create \"Vision

Show\".

Vision Town is an urban leisure and entertainment spot during the day and the highlight of city's

night life.

Vision Town integrates leisure and entertainment, scientific and technological experience, and

themed businesses to promote the integrated development of industry, culture, and tourism, and

creates a new generation of urban leisure and tourism destinations and demonstration areas for the

integration of industry and city.

第21页

OCT Vision Introduction 深圳华侨城文化旅游科技集团有限公司

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卡乐小镇主要功能包括休闲娱乐、科技体验、新型商业、产业

融合等。小镇内业态组合分标配项目和选配项目两种,标配项

目包括高科技设备、卡秀、互动特技、商业新业态 ; 选配项目包

含卡乐干线、卡乐儿童世界、卡乐水世界、卡乐工场。

Vision Town has the function of leisure, entertainment,

technology experience, themed business, industry incubation,

etc. It is made of standard components and support options.

Standard components are hi-tech amusement attractions,

Vision Show, interactive technology, and new business.

Supporting options include Vision Line, Vision Kids Fun World,

Vision Water World, Vision Box, etc.

标配项目

Standard Components

产品介绍

Product Description

利用文化与科技的融合制造,

通过现代化表现手段,让游客

感受前所未有的震撼体验。

Through the fusion of culture

and technology and usage

of modern presentation,

our Rides and theaters give

visitors an unprecedented

experience.

太阳飞车

Sun Ride

互动乘骑

Game Ride

动感飞行影院

Dynamic Flying Theater

环境 4D 剧场

4D Scene Theater

影视跳楼机

Vision Drop Tower

......

高科技娱乐设备

Hi-tech Amusement

Attractions

利用独特的表演形式,让游客

与秀融为一体成为表演的一

部分。以卡秀为引爆点,带动

城市夜游经济。

T h r o u g h u n i q u e s h o w

performance allows visitors

to become one part of the

show. Vision Show, as the

central spectacle, drives the

city's night life economy.

建筑投影

Architectual Projection

无人机秀

Drone Show

灯光秀

Light Show

音乐喷泉

Music Foutain

烟花表演

Firework Show

......

卡秀

Vision Show

IP 植入业态,技术融入生产,

孵化新产品,升级餐饮、运动、

娱乐等传统业态,打造全新消

费体验。

I n d u s t r i a l I P i n s e r t i o n ,

t e c h n o l o g y p r o d u c t i o n

integration, incubated new

products, traditional business

upgrade such as catering,

sports, entertainment, etc. IP

to create a new consumption

experience.

植入文化 IP

Implanting Cultural IP

融入科技手段

Integrating Technological Means

升级传统商业

Upgrading Business

孵化新型业态

Incubating New Consumption

优化消费体验

Optimizing Experience

......

商业新业态

New Business

通过各种形式的互动和结合了

AR、VR 等技术的特技,丰富

游客在园区体验过程的感受。

T h e v a r i o u s m o d e o f

interaction and special

effects combined with AR,

VR, and other technologies

to enrich the experience of

park visitors.

AR 互动

AR Interaction

VR 互动

VR Interaction

机械互动

Mechanical Interaction

屏幕互动

Screen Interaction

直播互动

Live Interaction

......

互动特技

Interactive

Technology

第22页

深圳华侨城文化旅游科技集团有限公司 OCT Vision Introduction

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卡乐儿童世界以小朋友喜欢的玩具形态和场景展开设计,

以科普教育、亲子互动为主,讲述宝宝开心成长地所发

生的故事。

The park is designed and developed based on the

children's favorite toy forms and scenes, with popular

science education and parent-child interaction, creating

a colorful childhood for children.

卡乐儿童世界

Vision Kids Fun World

园区游客定位主要为家庭游客,规划为两大主题区域,

专注成人的挑战探险类滑道区和专注合家欢的沙滩娱乐

休闲区, 满足游客所有的水上娱乐需求。

The park mainly targets family visitors, combining

cultural themes to meet all water entertainment needs.

卡乐水世界

Vision Water World

卡乐工场集高科技互动娱乐、主题业态场景于一体,游

乐模式新颖,内容体验丰富,满足多重功能的新一代互

联网娱乐业态体验综合体。

Integrating hi-tech interactive entertainment and theme

business, Vision Box is a new generation of Internet

entertainment business experience complex with

multiple functions.

卡乐工场

Vision Box

卡乐干线统筹整合城市周边资源,共筑未来智慧生活社

区。形成“环线串联、以点带面、协同发展、共融共建”

的新驱动模式。

Overall planning and integration of resources around

the city to build a future smart living community,

connected by Vision Line.

卡乐干线

Vision Line

选配项目

Supporting Options

第23页

OCT Vision Introduction 深圳华侨城文化旅游科技集团有限公司

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卡乐工场

Vision Box

Product Positioning Vision Box is a new generation of urban entertainment center built by OCT Vision with culture as the core,

through sports, water fun, and childhood as fun themes, combined with the characteristics of urban entertainment.

Product Advantages Vision Box closely integrates the scene atmosphere, interactive experience, and new business model,

greatly enriches the diversity of urban life, effectively releases the stress of urban life and fast rhythm, and brings a new

interactive entertainment experience to tourists. Vision Box fully integrates the functions of the city to build a new entertainment

business model to integrating \"Education\", \"Travel\", \"Industry\" and \"Business\".

成功案例

Successful Cases

卡乐工场是文旅科技集团以文化为核心,以运

动、娱水、童趣等为主题,结合都市娱乐特点

打造的新一代城市娱乐中心。

卡乐工场将场景氛围、互动体验与新型业态紧密结合,极大丰富都市生活多样性,有效释放都市生活紧张、快节

奏的压力,为游客带来全新的互动娱乐体验。

卡乐工场与城市功能充分融合,构建集“文”、“旅”、“产”、“商”于一体的娱乐业态新模式。

产品定位

产品优势

占地约500亩

建设中

Approx. 83 acres

under construction

永州卡乐小镇

Vision Town Yongzhou

永州卡乐小镇是华侨城旗下卡乐星球的又一力作,项目位

于湖南省永州市中部,为冷水滩城区与零陵城区的链接与

纽带,由文旅科技集团与永州市经济建设投资发展集团有

限责任公司共同营建。

Vision Town Yongzhou, located in Yongzhou, Hunan, is developed

by OCT Vision and Yongzhou Economy Construction Investment

Development Company.

占地约290亩

建设中

Approx. 50 acres

under construction

黄石卡乐小镇

Vision Town Huangshi

黄石卡乐小镇位于湖北黄石市大冶湖生态新区,由文旅科

技集团和湖北省黄石市国有资产经营有限公司共同营建。

项目定位为一站式的恐龙主题度假之旅,在原有黄石园博

园提档升级改造基础上打造互联网时代下的创新型侏罗纪

主题文化旅游度假区。

Vision Town Huangshi, located in Huangshi, Hubei, is developed

by OCT Vision and Huangshi State-owned Assets Management

Company. The project aims to create a new generation of cultural

tourism complex in the Internet era.

产品概览

Product Overview

第24页

深圳华侨城文化旅游科技集团有限公司 OCT Vision Introduction

18

运动主题---卡乐极速世界

占地5300㎡

SPORTS THEME---VISION SPEED WORLD

Approx. 5300m2

卡乐工场系列产品

Vision Box Products

卡乐极速世界以场景式卡丁车为核心,通过“1+X”模式,

将多元潮流运动、互联网、高科技、线上线下互动、主题

业态进行紧密融合,从而打造全新室内沉浸式综合运动场

馆。

项目整体分为两层,一层主要为卡丁车体验区域,赛道采

用复古工业街区氛围,两旁设置线上线下互动特技,结合

DarkRide 模式打造沉浸式主题空间;二层和一层局部空间

为户外潮流运动体验空间,同时融合配套商业和新型业态

体验。

Vision Box Speed World is a brand-new indoor immersive

comprehensive sports venue with scene-style Go-kart as the

core. Through the \"1+X\" model, it closely integrates trendy

sports, the Internet, high-tech, online and offline interactions,

and themed formats.

The project is divided into two floors. The first floor is mainly for

the Go-kart experience area. With online and offline interactive

stunts set up on both sides,the track adopts the atmosphere of a

retro industrial block combined with the DarkRide mode to create

an immersive theme space.The second floor and the local space

on the first floor are outdoor trends while integrating supporting

commerce and new business experience.

模型图

Model Diagram

效果图

Effect Picture

第25页

OCT Vision Introduction 深圳华侨城文化旅游科技集团有限公司

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卡乐工场系列产品

Vision Box Products

娱水主题---卡乐水魔方

占地5000㎡

WATER PARK THEME---VISION WATER CUBE

Approx. 5000m2

卡乐水魔方是以温泉体验为主,融合先进高科技娱乐技术

及多功能业态体验、适应全季节和全年龄段需求的新型室

内温泉综合项目。

项目整体分为两层,通过阶梯状进行排列分布多个造型、

大小不一的温泉泡池。泡池种类繁多、结合线上线下娱乐

互动体验。其中,一楼主要以泡池和更衣间等功能区为主,

附加其他休闲娱乐配套(商店、KTV、餐饮),二楼以餐饮、

康乐体验项目为核心,设置阶梯泡池。

同时配置温泉基础业态、温泉餐饮业态、住宿体验业态、

休闲娱乐业态,业态模式集体验和消费于一体,满足不同

群体的需求。在温泉外围设置主题酒店,满足游客游玩住

宿的需求。

Vision Box Water Cube is a brand-new indoor hot spring

comprehensive project that focuses on hot spring experience,

it integrates high-tech entertainment technology and

multifunctional venues to create an adaptive environment to

different seasons and age groups.

The project is divided into two floors, and multiple hot spring

pools of different shapes and sizes are distributed in a stepped

manner. There are many types of pools, combined with online

and offline entertainment interactive experiences. The first floor

is dominated by functional areas such as bathing pools and

changing rooms, with other leisure and entertainment facilities

(shops, KTV, catering).The second floor focuses on catering and

recreational experience projects with stepped bathing pools.

At the same time, it is equipped with hot spring's basic business

format, hot spring's catering business format, accommodation

experience business format, and leisure entertainment business

format. The business model integrates experience and

consumption to meet the needs of different groups. Themed

hotel rooms are built around the hot springs to meet the tourist's

accommodation need.

模型图

Model Diagram

效果图

Effect Picture

第26页

深圳华侨城文化旅游科技集团有限公司 OCT Vision Introduction

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玩具主题---卡乐儿童欢乐场

占地8000㎡

TOY THEME - VISION KIDS FUN WORLD

Approx. 8000m2

卡乐儿童欢乐场是一个以积木玩具元素和像素化

元素为主要构成的立体构筑物。结合无动力设备

和小型机械设备,融入主题业态和文化主题,基

于互联网手段打造的线上线下可互动、可游玩、

可探索、可锻炼的寓教于乐的儿童探索乐园。

卡乐工场系列产品

Vision Box Products

整体亮点

全方位包装主题鲜明

互动休闲体验感丰富

设备丰富适合全年龄段

Overall highlights

All-round packaging with a theme

Abundant interactive leisure

experience

Fully equipment suitable for all

ages

玩法亮点

多重玩法赋予新颖体验

动静结合适应不同客群

文化核心串联多重模式

Play highlights

Multiple play methods

give a novel experience

Adapt to different customer groups

The cultural theme connects

multiple modes

业态亮点

消费过程智能化

体验形式互动化

业态种类丰富化

Business highlights

Intelligent consumption process

Interactive experiences

Enrichment of business types

特技亮点

智能技术优化服务配套

互动特技加强娱乐价值

科技手段丰富整体体验

Stunt highlights

Intelligent technology

optimization service package

Interactive stunts enhance the

entertainment value

Technology enriches the overall

experience

Vision Box Kids Fun World is a threedimensional structure mainly composed

of building block toy elements and

pixelated elements.Combined with

non-powered equipment and

small machanical equipment,

integrated into themed stores and

surrounding culture and based

on the Internet, it creates online

and offline interactive playable,

exploratory, and exercise-related

experience paradise for children.

第27页

OCT Vision Introduction 深圳华侨城文化旅游科技集团有限公司

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航天文化体验馆,以“公益性的自然科学类科技馆,面向大众的公

共科学中心”为定位,目标是建设成为集航天科普、成就展示、未

来畅想于一体的首个国家级中国深空探测科技馆。

展馆主要展示我国深空探测的国家形象,帮助广大民众增进对航天

科技的深刻了解,鼓励广大青少年对科学知识的强烈追求,激发广

大人民的爱国主义热情及民族自豪感。围绕 “宇宙” 和中国探月工程、

中国火星探测天问工程以及深空探测后续任务,以多元化、沉浸式 +

互动式项目给公众带来前所未有的科技科普体验。

科普主题---航天文化体验馆

占地3000㎡

卡乐工场系列产品

Vision Box Products

模型图

Model Diagram

效果图

Effect Picture

POPULAR SCIENCE THEME—— AEROSPACE CULTURE

EXPERIENCE HALL

Approx. 3000m2

Aerospace Culture Experience Hall, It is positioned as a

public welfare natural science and technology museum and

a public science center for the public. The goal is to build the

first national level China Deep Space Exploration Science

and Technology Museum that integrates aerospace science

popularization, achievement display and future imagination.

Around \"Cosmos\" and China's lunar exploration project,

China's Mars Exploration Space Exploration Project, and the

follow-up missions of Deep Space Exploration, it provides

diversified, immersive and interactive projects which bring

unprecedented science and technology experience to the

public.

第28页

深圳华侨城文化旅游科技集团有限公司 OCT Vision Introduction

22

STRATEGIC LAYOUT

战略布局

文旅科技集团始终立足于“文化 + 旅游 + 科技”

的核心能力,加强对高科技主题游乐项目的集

成化应用,为客户提供“设计 - 建造”解决方

案。时至今日, 文旅科技集团业务布局己遍布

中国 10 个省市,20 余个旅游景区,近百个主

题游乐项目,包括北京、上海、深圳、重庆、

天津、广东、广西、湖南、湖北、四川等地,

覆盖了国内一线到四线城市, 并成功走出国门,

拓展到美国、土耳其、越南。文旅科技集团旗

下首座“卡乐星球”主题公园已于 2017 年 7

月在广西柳州开放运营,第二座“卡乐星球”

主题公园于 2020 年在湖南常德正式对外开放,

湖南永州、广东肇庆、湖北黄石等地的卡乐星

球系列文化旅游项目将于未来 1 至 3 年内相继

建成开放。目前,卡乐星球系列产品正在国内

外 20 多个省市和地区快速落地,实现更广泛的

战略布局。

Today, OCT Vision has extended its business

activities to more than 10 Chinese provinces

and cities, which includes the planning of over

20 tourist destinations and the installation of

more than 100 rides and attractions.

OCT Vision has provided design and

construction services for cultural tourism

projects in Beijing, Shanghai, Shenzhen,

Chongqing, Tianjin, Sichuan and other

provinces and cities, and expanded to the

United States, Turkey, Vietnam, and other

countries.

The first Visionland theme park has opened in

Liuzhou, Guangxi Province in July 2017. The

second Visionland theme park has opened in

Changde, Hunan in May 2020. Our Visionland

series of projects will be opening in Yongzhou,

Zhaoqing and other locations in the coming

years. Currently, the Visionland series of

projects has expanded to 20+ locations around

the world.

南充Nanchong

第29页

子公司介绍

OCT Vision Inc. Subsidiaries

02

24 深圳卡乐星球数字娱乐有限公司——互联网时代的文旅融合内容创新者

OCT Vision Works —— The Content Creator of Internet Era's Cultural Tourism

27 深圳华侨城文化旅游建设有限公司——文旅项目创想梦工场

OCT Vision Engineering —— The Dream Factory of Creative Cultural Tourism Projects

36 深圳华侨城卡乐技术有限公司——文化科技融合智造商

OCT Vision Technology —— The Smart Manufacturer of Culture and Technology Integration

60 深圳华侨城旅游互联网产业发展有限公司——全域旅游技术服务商

OCT Vision Internet——The Technology Service Provider for Holistic Tourism

64 深圳华侨城文旅科技股权投资管理有限公司——专业化“文旅 + 科技”产业投资人

OCT Vision Capital ——The Cultural Tourism and Technology Industry Investment Fund

65 深圳华侨城文旅科技集团美国公司——全球业务整合平台

OCT Vision Inc. — The Global Platform of Businesses and Resources Integration

67 深圳侨城卡乐农业旅游科技有限公司——乡村振兴创新驱动者

OCT Vision Country —— The Innovator of Rural Agritourism

第30页

“文化+旅游+科技”业务矩阵 “Culture+Tourism+Technology” Business Matrix

24

Shenzhen OCT Vision Works Co., Ltd. (OCT Vision Works) is a

wholly-owned subsidiary of OCT Vision. It has always focused

on the development of digital entertainment content which

centers on cultural tourism projects, aims to create a cultural

and entertainment dream factory based on tourism projects in

the Internet era.

OCT Vision Works' business covers special film and television

production, online cultural content creation, short video IP

incubation and interactive entertainment content development.

Offline, with cultural tourism and technology projects as the

carrier, the company develops and produces special film

and television and interactive digital entertainment content to

innovative immersive and interactive experiences. Online, with

the goal of creating high-quality IP and cultural works, OCT

Vision Works provides the whole process of digital content

creativity, production and operation services through live

streaming, short videos, animated series, animation shows,

online performances, online theater and other forms to build a

new online cultural product experience and obtain online traffic.

At present, the company has obtained more than hundreds of

independent intellectual property rights and completed nearly

100 film and television works, with a total length of nearly 800

minutes.

In the future, OCT Vision Works will continue to create highquality cultural works and IP content, and integrate online and

offline to promote the integrated development of culture and

tourism and empower surrounding industries.

深圳卡乐星球数字娱乐有限公司 ( 以下简称“卡乐数娱公司”)

是文旅科技集团的全资子公司,始终围绕文化旅游项目,开

发优质数字娱乐内容,打造互联网时代的文化娱乐梦工场。

卡乐数娱公司业务类型涵盖特种影视制作、线上文化作品打

造、短视频 IP 孵化及互动娱乐内容开发。线下,以文化旅游

和文化科技项目为载体,进行特种影视及互动数字娱乐内容

的开发与制作,创新沉浸式体验与互动;线上,以打造优质

IP 和创意高品质文化作品为目标,通过直播、短视频、动画

剧集、动漫秀、云演艺、云剧场等形式,提供数字内容创意、

制作和运营全流程服务,构建全新的线上文化产品体验,获

取线上流量。目前,卡乐数娱公司已获数百余项自主知识产权,

完成的影视作品数量近百个,合计时长近 800 分钟。

未来,卡乐数娱公司将继续围绕文旅项目,持续创作高品质

的文化作品,致力于优质 IP 内容的创作,打通线上线下,促

进文化与旅游的深度融合和高质量发展,赋能文旅周边产业。

深圳卡乐星球数字娱乐有限公司

——互联网时代的文旅融合内容创新者

OCT Vision Works —— The Content Creator of

Internet Era’s Cultural Tourism Editing and Directing Department 编导组 Art Department 美术组 Animation Department 动画组 Character Department 产品角色部 Model Department 产品模型部 Animation Department 产品动画部 Lighting & rendering 灯光渲染部 department VFX Production 特效合成部 Department Post-production 后期制作部 department Short Video Production Department 短视频制作部 Digital Technology 数码技术部 Department

深圳卡乐星球数字娱乐有限公司

Shenzhen OCT Vision Works Co., Ltd.

数字内容制作部

Digital Content

Production Department

影视制作中心

Film and Television

Production center

创意设计中心

Creative Design

Center

特种影视中心

Special Film Center

第31页

“Culture+Tourism+Technology” Business Matrix “文化+旅游+科技”业务矩阵

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PRODUCT SYSTEM

业务体系

线下 线上

Offline Online

卡乐数娱公司

OCT Vision Works

特种影视

Special film content

IP 孵化

IP content creation

文旅项目影视内容

Film content for

cultural tourism

projects

优质短视频 IP

内容创作

Premium short video

IP content

动漫直播

Live animation

线上文化产品

Online cultural

products

动漫直播间

Anime live studio

数字商品展示空间

Exhibition space for

Digital goods

动漫秀

Anime show

云演艺

online performance

云剧场

online theater

互动娱乐

Interactive digital

content

互动项目主题内容

Themed content for

interactive projects

拥有专业的影视制作团队和完善的制作体系,能独立完成项

目前期策划、美术设计、中期制作,后期现场效果调试等全

流程特种影视制作;具有立体相机动态跟踪技术、异型画面

特殊渲染技术、高质量三维动画和高真实自然场景制作技术、

影视软件工具自主研发等业内领先的专业技术能力,打造出

近百部国内一流、国际领先的特种影视文化作品。

With a professional team and a complete production system,

OCT Vision Works can independently complete the entire

production cycle, from project planning and design, artistic

designing, midterm production to on-site project debugging.

OCT Vision Works has the professional technical

capabilities to create first-class immersive experience

projects.

特种影视

Special Movies

第32页

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拥有行业领先的文旅融合项目策划、设计、运营等全方位解

决方案与顾问咨询能力,可针对市场不同区域旅游特征,进

行整体文化包装和策划,为客户定制线上文化内容,以国际

标准为文旅融合项目提供“全案式服务”。

目前,卡乐数娱公司打造的爆笑两姐妹 IP 粉丝量已突破

千万,成功为主题乐园转化流量。

具有优秀的互动娱乐项目策划能力和成熟的内容开发经验,

拥有实时渲染、实时动捕、虚拟演播等技术,可应用于触摸屏、

体感屏、VR/AR 等一系列互动娱乐系统,实现“线上 + 线下”

一体化互娱,为互动娱乐内容提供一站式解决方案。

With excellent interactive entertainment project planning

ability and mature experience in content development, OCT

Vision Works has real-time rendering, real-time motion

capture, virtual playback and other technologies applied to

a series of interactive entertainment systems such as touch

screen, motion sensing screen, VR/AR, which can integrate

mutual entertainment and provide one-stop solutions for

interactive entertainment content.

拥有专业的技术研发、内容制作、产品运营能力,通过数字

孪生、动态捕捉、实时渲染、全景播放等技术,从线下文旅

影视产品中挖掘文化价值,结合动漫直播秀、云演艺和云剧

场等线上演出形式,实现线上线下实时互动娱乐,打造全方位、

沉浸式的数字化文化产品新体验。

文化内容打造

Cultural Content Creation

互动娱乐内容开发

Interactive Entertainment Content Development

线上文化产品

Online Cultural Products

With professional technology, content production and operation capabilities, OCT Vision Works excavates cultural value from

film and television products through digital twinning, dynamic capture, real-time rendering, panoramic broadcast and other

technologies.Combined with animation live show, online performance, online theater and other online forms, OCT Vision

Works creates real-time interactive entertainment and a comprehensive, immersive digital cultural product experience.

OCT Vision Works possesses industry-leading

comprehensive solutions and consulting capabilities for

cultural tourism project evaluation, proposal, planning,

design, operation, etc., and it can conduct a business

evaluation and plan to customize online cultural content

for customers based on different regions in the market,

and provide \"full-case service\" for cultural and tourism

integration projects based on international standards.

Until now, the number of fans of the two sisters, an

IP created by the company, has exceeded ten million

successfully transforming traffic for the theme park.

第33页

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深圳华侨城文化旅游建设有限公司 ( 以下简称为“文旅建设公司”) 是文旅科技集团的全资子公司,拥有建筑工程甲级设计资质。

文旅建设公司坚持“高水准规划、高标准建设、高品质管理”的理念,团队配备健全完善,业务实力过硬,通过策划、设计、

建设等环节的专业化运作,融入线上线下联动的互联网思维,推动“文、旅、产、商”等创新复合业务的落地与发展。至今,

文旅建设公司已完成了国内外近百个文旅精品项目。

深圳华侨城文化旅游建设有限公司

Shenzhen OCT Vision Engineering Co., Ltd. Architectural Design Institute 建筑设计所 Business development 业务拓展部 department Creative Research Institute 创意研究所 Project Company 项目公司 Landscape & Decoration 景观装饰设计所 Design Institute Safety & Inspection 安全督察部 Department Pre-settlement Department 预结算部

深圳华侨城文化旅游建设有限公司

——文旅项目创想梦工场

OCT Vision Engineering —— The Dream Factory of Creative

Cultural Tourism Projects

Shenzhen OCT Vision Engineering Co., Ltd. (OCT Vision Engineering) is a wholly-owned subsidiary of OCT Vision and has

class A design qualification for construction engineering.

OCT Vision Engineering adheres to the concept of \"high level planning, standard construction, and quality management\". The

company's team is well equipped and has industry-leading business strength. Through professional operations in planning,

design, construction, and operations, it integrates online and offline linkages and Internet thinking to promote the landing

and development of innovative composite businesses such as \"culture, tourism, industry and commerce\". So far, OCT Vision

Engineering has completed nearly 100 high-quality cultural and tourism projects at home and abroad.

可承担建筑装饰工程设计、建筑幕墙工程设计、轻型钢结构工程设计、建筑智能化

系统设计、照明工程设计和消防施工工程设计相应范围的甲级专项工程设计业务。

可从事资质证书许可范围内相应的建设工程总承包业务及项目管理和相应的技术与

管理服务。

文旅建设公司致力于文旅项目的创意策划设计及后续的概念规划、专业文旅项目施

工图等一体化、全过程设计。

设计资质对应的业务范围 :

Class A special engineering design business

Corresponding general contracting of construction projects, technical and

management services.

第34页

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28

PRODUCT SYSTEM

业务体系

文化

Culture

旅游

Tourism

建设

Construction

文旅建设公司坚持以文塑旅、以旅彰文,立足旅游消费多样化、个性化、品质化需求,深挖本土文化,打造独特核心文化 IP。

并通过加强商业、文化、体育、健康、交通等与旅游的消费跨界融合,延伸产业链条,创意赋能文旅深度,打造文旅品牌,建

设美丽中国。

OCT Vision Engineering insists on shaping tourism and complementing literature with tourism. Based on the diversified,

personalized and high-quality demand of tourism consumption, OCT Vision Engineering has dug deep into local culture and

created a unique core cultural IP. In addition, by strengthening the cross-border integration of commerce, culture, sports,

health, transportation and tourism, OCT Vision Engineering can extend the industrial chain, enhance the depth of cultural

tourism with creativity, build cultural tourism brands and build a beautiful China.

策划

Planning

科技

Technology

输入 Input

输入 Input

反馈 Feedback

输入 Input

文化

Culture

设计

Designing

工程

Engineering

移交

Handover

市场

Market

运营

Operation

输入

Input

竣工验收

Completion

Acceptance

反馈 Feedback

输入 Input

统筹管理 Overall management

统筹管理 Overall management

效果把控 Control the effect

安装调试 Installation and debugging

业务范围主要包括 :

——卡乐系列文旅产品。

——泛旅游产品,如无动力公园、市政主题公园、城市文化广场、儿童公园、博园项目、产业园区、地标建筑打造、农旅项目、

乡村振兴、小镇改造、高端康养等。

The business scope includes:

——Vision series of cultural tourism projects

——Pan-tourism products: Such as unpowered parks, municipal theme parks, Urban Cultural Square, Children's Park, etc.

第35页

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文旅建设公司具有从创意、规划、方案、扩初及施工图全程设计能力,并可根据投资意向、产品形态、受众人群、区域文化特征,

进行精准定位、创意构思,规划相关文化旅游产品。

OCT Vision Engineering can provide project services, from concept, planning, scheme, expansion to construction drawings,

and can carry out precise positions, creative ideas, and plan related cultural tourism products according to investment

intentions, product forms, audiences, and regional cultural characteristics.

Value-added characteristic industry

(1)Value-added performance industry

According to local characteristics and local conditions, we will creatively integrate and promote themed and characteristic

tourism performances such as martial arts, dragon dance, lion dance and gongs and drums, and promote local dance, drama,

folk art forms, entertainment and acrobatics.

(2)Value-added music industry

Creative integration of local music and Musical Instruments, and development of music festivals, concerts, music parks and

other special projects.

(3)Value-added art industry

Design characteristic theater, cultural and creative museum, so that there are more stage for traditional art elements and

artistic elements,enrich the impression of the city.

(4)Value-added other characteristic industries

Combined with the local cultural resources endowment, such as tea, Chinese medicine, food, etc., foster and create local

characteristic, improve the quality of tourism, and drive the local tour industry development.

设计

Design

(1)演出产业赋能。

根据地方特色,因地制宜,创造性融入、提升如武术、舞龙、舞狮、锣鼓等主题性、特色性旅游演出项目,弘扬地方舞蹈、戏剧、

曲艺、游艺、杂技等业态。

(2)音乐产业赋能。

对地方特色音乐、乐器等进行创造性融合,发展音乐节、音乐会、音乐园区等特色项目。

(3)美术产业赋能。

设计特色剧场、文创馆,让传统美术元素、艺术元素得到更多展示的舞台,丰富城市印象。

(4)其他特色产业赋能。

结合当地文化资源禀赋,如茶、中医、美食等,培育打造地方特色鲜明、文化内涵突出、与其他产业有机融合的文化业态,开

发适合大众康养、休闲、体验的文化和旅游产品,创新性地赓续地方优良传统文化,形成富有时代气息的新地标,提升旅游品质,

带动地方文旅产业发展,擦亮城市文旅名片。

赋能特色产业

第36页

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30

文旅建设公司在建设版块的合作模式主要包

括总承包 ( 设计 - 采购 - 施工总承包 ) 及代

建 ( 代管 ),即全过程建设及咨询管理。 业

务范围主要包括 :

Business model of OCT Vision Engineering

includes EPC (Engineering- ProcurementConstruction) and Agent construction

(Agent management): Whole process

construction and consulting management.

The business scope includes:

提供与娱乐经济及项目组合相关联的工程全流程专

业顾问咨询。

提供指导政策、战略和配置的文件,应用先进的建

模工具,处理定量和定性数据,达到管理驾驭整个

项目周期的效果。

为人民服务,与世界同步。

卡乐系列文旅产品的打

造,推进全国化布局;

Development of Vision

series of cultural

tourism projects;

合作单位自身品牌旅游产

品的打造;

Development of cultural

tourism projects of the

strategic partners’

brands;

现有景区项目的整体提升

等。

Overall enhancement

of existing tourist

attractions.

建设

Construction

专业咨询

Professional Consultant Service

- 柳州卡乐星球欢乐世界

- 常德卡乐星球欢乐世界

- 永州华侨城卡乐小镇

- 肇庆华侨城文化旅游科技小镇

- 黄石市园博园提档升级改造项目

- 上海周浦华侨城生态田园综合体项目

......

-Visionland Liuzhou

-Visionland Changde

-Visiontown Yongzhou

-Visiontown Zhaoqing

-Huangshi World Expo Park Upgrading Project

-Shanghai OCT Ecological Pastoral Complex

......

卡乐系列文旅产品案例

Vision series of cultural tourism projects

Provide a whole-process consultant service for

cultural tourism projects.

Apply advanced modeling tools to process

quantitative and qualitative data to manage and

control the entire project lifecycle.

Serve the people and keep pace with the world.

- 北京昌平乐多港奇幻乐园项目

- 玉林百里景观长廊玉东湖滨水项目

- 东部华侨城大侠谷项目

- 株洲动力谷项目

- 美国 Sun Center 项目

......

-Fun Capital Park (Beijing)

-Yulin Water-front Cultural Tourism Project

-OCT East Knight Valley Project

-Zhuzhou Power Valley Project

-America Sun center Project

......

合作单位自身品牌旅游产品案例

Projects of the strategic alliances

第37页

“Culture+Tourism+Technology” Business Matrix “文化+旅游+科技”业务矩阵

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成功案例

Successful Cases

柳州卡乐星球欢乐世界

VISIONLAND LIUZHOU

第38页

“文化+旅游+科技”业务矩阵 “Culture+Tourism+Technology” Business Matrix

32

常德卡乐星球欢乐世界

VISIONLAND CHANGDE

第39页

“Culture+Tourism+Technology” Business Matrix “文化+旅游+科技”业务矩阵

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北京昌平乐多港奇幻乐园

FUNCAPITAL AMUSEMENT PARK BEIJING

第40页

“文化+旅游+科技”业务矩阵 “Culture+Tourism+Technology” Business Matrix

34

黄石卡乐小镇项目

OCT CULTURAL TOURISM PROJECT HUANGSHI

第41页

“Culture+Tourism+Technology” Business Matrix “文化+旅游+科技”业务矩阵

35

永州卡乐小镇

VISION TOWN YONGZHOU

第42页

“文化+旅游+科技”业务矩阵 “Culture+Tourism+Technology” Business Matrix

36

深圳华侨城卡乐技术有限公司 ( 以下简称为 \" 卡乐技术公司 \") 是文旅科技集团的全资子公司,拥有国家最高等级 A 级大型游乐

设施生产资质,提供高科技游乐项目从文化创意、产品研发、生产制造、安装调试、售后管理等全流程服务。卡乐技术公司依托“文

化 + 科技”的核心能力,通过技术创新,不断开发和迭代沉浸式、互动式文化科技产品,为实现互联网时代的文旅融合奠定基础。

运用全新的“文旅 + 科技”体验模式,结合“吃、住、行、游、购、娱”等泛娱乐、泛旅游、泛休闲场景进行文化科技产业提

升及衍生开发,为地方产业与传统场景赋能,推动传统文旅产品与场景的转型升级。卡乐技术致力于成为国际一流的高科技文

旅装备技术引领者和文旅产商增值与智能化赋能方案的提供者。

深圳华侨城卡乐技术有限公司

Shenzhen OCT Vision Technology Co.,Ltd.

General Design 总体设计部 Department Planning & Design 创意设计部 Department Mechanical Design 机械设计部 Department Product Design 产品设计部 Department Electrical Design 电气设计部 Department Software Design 软件设计部 Department Product Engineering 产品工程部 Department Technical Support 技术支持部 Department

Production Planning 生产计划部 Department Administration and HR 行政人事部 Department Process Technology 技术工艺部 Department Safety & Inspection 安全督察部 Department Quality Department 品质部

Manufacturing 加工制造部 Department

Machining Center 加工中心

R&D and Trial Production 研发试制部 Department

深圳华侨城卡乐技术有限公司

——文化科技融合智造商

OCT Vision Technology—— The Smart Manufacturer of

Culture and Technology Integration

Shenzhen OCT Vision Technology Co., Ltd. (OCT Vision Technology) is a wholly-owned subsidiary of OCT Vision. It owns the

highest level of national A-level special amusement equipment qualification and provides full-process services for the cultural

creativity,product research and development,manufacturing,installation and commissioning,after-sales management. Chief Engineer Office 总工办

Based on the core ability of \"Culture+Technology\", OCT Vision Technology continuously

develops immersive and interactive cultural technology products, lays down the foundation for

the integration of culture and tourism in the Internet era, and promotes the transformation and

upgrading of theme parks.

OCT Vision Technology is committed to becoming a world-class leader in high-tech equipment

technology and a provider of value-added and intelligent enabling solutions for cultural and

travel manufacturers by focusing on \"food, accommodation, transportation, travel, shopping,

entertainment\" and other pan-entertainment, pan-tourism, pan-leisure promotion, and

derivative development of cultural and technological industries.

第43页

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37

PRODUCT SYSTEM

业务体系

项目策划

Project Planning

总体设计

Overall Design

设备研发

Equipment R&D

软件系统

Software

System

影视制作

Media

Production

设备制造

Equipment

Production

工程实施

Construction

交付运营

Hand-over &

Operation

基于自主研发设计能力,结合互联网等先进手段,开发与高科技互动体验设备相结合的交互式娱乐新体验。

Based on R&D and design capability, combined with the Internet and other advanced technology, OCT Vision Technology

provides a new type of interactive amusement experience integrated with hi-tech media attractions.

永恒之轮 Wheel of Eternity 幸运大转盘 Lucky Spin

卡乐技术公司拥有二十余种自主研发特种游乐

设备,提供从策划设计、设备研发、软件开发、

加工制造、安装调试到售后管理等全流程的产

品服务解决方案。

OCT Vision Technology possesses more

than 20 self-developed hi-tech media

attractions,provides whole-process product

and service solutions from designing, R&D

of equipment and software, production,

installation, debugging to after-sales

management.

高科技游乐体验项目

Hi-tech Media Attractions

线上线下交互式特技系统

Internet-based Interactive Amusement System

世界首创心形无轴摩天轮,

是将无轴摩天轮和轨道观光

车相结合,通过互联网交互

等高科技手段,打造前所未

有的高空互动式观光体验。

The world's first heart-shaped,

shaftless ferris wheel combines

a shaftless ferris wheel and a

rail sightseeing car to create an

interactive high-altitude sightseeing

experience through high-tech such

as Internet interaction.

Large-scale interactive amusement

equipment, the turntable rotates on two

axes, bringing visitors a 720° thrilling

experience. At the same time, visitors

can also participate online to form

online and offline interactions and bring

new experiences.

大型交互式游乐项目,转盘

进行双轴转动,为游客带来

720°的刺激体验,同时互联

网端也可参与其中,形成线

上线下交互,让游客感受全

新体验。

天地剧场 360° Dome

Screen Theater

影视跳楼机 Vision Drop

Tower

环球影院 360° Dome Ride

Theater

动感式飞行影院 Dynamic

Flying Theater

黑暗乘骑 Dark Ride

互动乘骑 Game Ride

影视飞板 Flying Board

时光飞车 Forever Drive

太阳飞车 Sun Ride

水上黑暗乘骑 Water Dark

Ride

环境 4D 剧场 4D Scene

Theater

影视互动剧场 Interactive

Talk Show

魔幻剧场 Magical Theater

4D 动感舱 4D Dynamic Pod

跌落式过山车 Diving Coaster

第44页

“文化+旅游+科技”业务矩阵 “Culture+Tourism+Technology” Business Matrix

38

心愿灯神 Wishes Genie

星象之眼 Astrological Eye

致力于泛娱乐产品周边设备研发,开创符合旅游市场及游乐项目需求的辅助设备产品体系。

To build a comprehensive system for its amusement products chains, OCT Vision Technology provides the auxiliary equipment

matching the requirement of the tourism market.

基于“吃住行游购娱”等旅游六要素,结合 5G 物联网等先

进技术进行深度创新与开发,研发智能自动化厨房系统、餐

饮机器人、垂直农场等产品系列,并广泛应用于旅游六要素

各环节,提升旅游智能化体验。

Based on 5G IoT(Internet of Things) technology, OCT Vision

Technology provides products including automated kitchen

systems, cooking robots, and vertical farms to enhance the

experience of smart tourism.

泛娱乐化周边产品

Pan-entertainment Products

旅游智能化装备

Smart Tourism Devices

Combine the traditional wave pool with

the new mechanical dinosaurs, connect

online and offline through the Internet,

let online players control the mechanical

dinosaurs, participate in the wavemaking carnival, and create a carnival

feast of humans and mechas.

Interactive high-altitude experience

project, through the Internet, AR and

other high-tech technologies, allow

online players to participate in the

offline high-altitude experience in

real time, adding fun to the offline

experience.

Guess-style interactive amusement

project, offline tourists participate in the

competition, online players interfere with

offline tourists through the Internet, and

guess the results of the competition.

A large-scale interactive project

that interacts with virtual characters

through somatosensory interaction,

triggers mechanical stunts, and forms

a unique stunt performance.

将传统造浪池与新型机械恐龙

相结合,通过互联网打通线上

线下,让线上玩家控制机械恐

龙参与到造浪狂欢中,打造一

场人与机甲的狂欢盛宴。

交互式高空体验项目,通过

互联网技术、AR 等高科技

手段,让线上玩家实时参与

到线下高空体验中来,为线

下体验增添乐趣。

竞猜式互动项目,线下游客参

与项目比拼,线上玩家通过互

联网对线下游客进行干扰、竞

猜比拼结果。

大型互动式项目,通过体感

互动与虚拟影视角色进行交

互,触发机械特技,形成一

场别开生面的特技表演。

互动迷旋 Interactive Spin

戏水狂欢 Water Carnival

第45页

“Culture+Tourism+Technology” Business Matrix “文化+旅游+科技”业务矩阵

39

天地剧场

360°DOME SCREEN

THEATER

主演厅面积

Main Auditorium Area

约 1100 平方米

1100 m2

设备净高

Equipment Height

29 米

29 m

球幕尺寸

Dome Screen Size

LED 屏版 Φ28 米,360 度

LED Φ28m,360°

投影版 Φ30 米,360 度

Projection Φ30m,360°

观影时长

Run Time

约 6 分钟

6 min

升降观影平台尺寸

Viewing Platform Size

直径 15 米

D = 15 m

升降观影平台升降行程

Elevating Height of Viewing Platform

7 米

7 m

放映间隔

Intervals

约 20 分钟

20 min

单场容纳人数

Capacity per Show

160 人

160 people

每小时客流量

Hourly Capacity

480 人

480 people

成功案例 目前已在北京乐多港奇幻乐园落地。

Successful Case Till now,this theater has been completed in

Funcapital Amusement Park Beijing.

天地剧场是我司独创产品,全球首创360度球型荧幕,观影平台能同

时搭载160人。该项目结合各种硬件特技特效,配合精密的灯光系统

和多通道剧场音效,营造出360度全景包围的震撼视听效果。游客置

身其中,跟随全透明观影平台的升降,在巨大球型荧幕包围的场景中

欣赏精彩的影片内容,获得前所未有的视听冲击和震撼体验。

As a large-scale attraction pioneered by OCT Vision,

360° Dome Screen Theater is one of the most advanced hightech indoor theaters in the world. It can accommodate 160

people. It is equipped with a 360 ° dome screen (d=30m) and

combined with multiple light, projection, and precise audiovisual systems, creating a 360° fully immersive space.

北京乐多港奇幻乐园《神话》2016

Funcapital Amusement Park Beijing, Myth,2016

产品结构图

Project Structure

技术参数

Technical specifications

项目介绍 Description

第46页

“文化+旅游+科技”业务矩阵 “Culture+Tourism+Technology” Business Matrix

40

主演厅面积

Main Auditorium Area

约 330 平方米

330 m2

设备净高

Equipment Height

23 米

23 m

观影时长

Run Time

约 5 分钟

5 min

放映间隔

Intervals

约 15 分钟

15 min

轿厢上下运动行程

Cabin Up-down Movement Distance

10 米

10 m

上升 / 下降速度

Ascent/descend Speed

≤ 2.5 米 / 秒

≤ 2.5m/s

银幕数量

Number of Screens

2 块

2 pieces

银幕尺寸

Screen Size

半径 5.3m/175 度,高 20 米

R5.3m/175°,H20m

单场容纳人数

Capacity per Show

44 人

44 people

每小时客流量

Hourly Capacity

176 人

176 people

成功案例 目前已落地在北京乐多港奇幻乐园、苏州乐园等5个景区。

Successful Case Till now,this project has been completed in five parks

including Funcapital Amusement Park and Suzhou Amusement Land.

影视跳楼机

VISION DROP TOWER

北京乐多港奇幻乐园《天地浩劫》2012

Funcapital Amusement Park Beijing,Galaxy Guardians,2012

影视跳楼机项目是我司自主设计研发的世界首创高科技娱乐项目。跳

楼机被巨大的环形屏幕所包围,绚丽的影视画面为观众营造出一个充

满奇幻的时空长廊,急速提升和降落与影视画面的对冲结合,全面提

升了跳楼机的场景纵深感和娱乐感。

Vision Drop Tower is the world's first high-tech entertainment

product independently designed and developed by OCT Vision.

Surrounded by a huge annular screen, the gorgeous film and

pictures create a space and time corridor full of fantasy for the

audience. The combination of rapid lifting & landing and film

& television pictures comprehensively improves the depth and

entertainment sense of the scene of the jump machine.

产品结构图

Project Structure

技术参数

Technical specifications

项目介绍 Description

第47页

“Culture+Tourism+Technology” Business Matrix “文化+旅游+科技”业务矩阵

41

环球影院

360°DOME RIDE

THEATER

主演厅面积

Main Auditorium Area

约 415 平方米

415 m2

设备净高

Equipment Height

28.1 米

28.1 m

银幕尺寸

Screen Size

Φ22 米,360 度

Φ22m,360°

观影时长

Run Time

约 8 分钟

8 min

放映间隔

Intervals

约 20 分钟

20 min

动感平台主尺寸

Dynamic Platform Size

12.68 米 *12.5 米

12.68m*12.5m

设备绕 z 轴回转角度

Platform Angle of Rotation (Z-axis)

360 度

360°

翻转平台绕 y 轴翻转角度

Platform Angle of Rotation (Y-axis)

0-85 度

0-85°

动感座椅运动角度

Dynamic Seat Movement Angle

前后 ±10 度,左右 ±5 度

Pitch: ±10° Roll: ±5°

单场容纳人数

Capacity per Show

86 人

86 people

每小时客流量

Hourly Capacity

258 人

258 people

成功案例 目前已落地在柳州及常德卡乐星球欢乐世界2个景区。

Successful Case Till now,this theater has been completed in two parks

including Visionland·Liuzhou and Visionland·Changde.

项目介绍 Description

Independently developed by OCT Vision, 360° Dome Ride

Theater is one of the most advanced indoor amusement

products in the world. With a full-dome screen in a diameter of

22 meters , as well as large HD projection equipment that works

perfectly with sophisticated video, light and multi-channel

audio systems, a fully immersive audio-visual space is thus

created.

常德卡乐星球欢乐世界《神话》2019

OCT Visionland Changde, Myth,2019

环球影院项目是我司首创、世界上最先进的大型室内高科技娱乐项目

之一。该项目中的360度全球幕直径可达22米,采用大型高清投影设

备配合精密控制的高清影视系统、大型灯光系统和多通道剧场音响声

效,营造出360度全景包围的震撼视听空间。

产品结构图

Project Structure

技术参数

Technical specifications

第48页

“文化+旅游+科技”业务矩阵 “Culture+Tourism+Technology” Business Matrix

42

项目介绍 Description

动感式飞行影院

DYNAMIC FLYING

THEATER

襄阳华侨城奇幻谷《星际历险》2022

Xiangyang OCT Fabland,

动感式飞行影院是我司倾力研制的世界一流、国内首创的创新型特种

影视娱乐设备,该项目将数码影视技术与虚拟仿真技术完美结合。游

客可乘坐超大多自由度动感平台观看LED球幕电影,动感平台可翻转

至85度姿态观影,同时整个座椅平台可上升跌落1.2m,前倾后仰10

度,左右摇摆10度。当视线区域被精彩壮观的影视画面包围时,动感

座椅将产生摇摆,打造更动感的立体体验。

Dynamic Flying Theater is designed and developed by OCT Vision

independently, which adopts a super large multi-degree of

freedom(DOF) dynamic platform.The product is a perfect combination of

digital film and television technology and virtual simulation technology,

breaking through the traditional flight theater play mode. Tourists

can take a large multi-DOF dynamic platform to watch the ball screen

movie. The dynamic platform can be turned to 85° attitude for tourists

to watch the movie. While the sight area is completely surrounded by

wonderful and spectacular film and television pictures, the dynamic

seats will swing,which creates a more dynamic three-dimensional

experiencing-type entertainment project.

产品结构图

Project Structure

成功案例 目前已在襄阳华侨城奇幻谷落地。

Successful Case Till now,this theater has been completed in Xiangyang

OCT Fabland.

主演厅面积

Main Auditorium Area

约 593 平方米

593 m2

设备净高

Equipment Height

14.5 米

14.5 m

球幕尺寸

Screen Size

R11m/180°球幕

R11 m/180° dome screen

观影时长

Run Time

约 7 分钟

7 min

放映间隔

Intervals

约 20 分钟

20 min

平台尺寸

Platform Size

宽 13.9 米 * 长 11.2 米

W13.9m*L11.2m

平台翻转角度

Platform Overturning

Angle

0-85 度

0-85°

座椅运行参数

Seat Motion Parameters

前后 ±10 度,左右 ±10 度,上升跌落 1.2 米

Pitch: ±10° Roll: ±10°

Raise and Drop 1.2 m

单场容纳人数

Capacity per Show

80 人

80 people

每小时客流量

Hourly Capacity

240 人

240 people

技术参数

Technical specifications

第49页

“Culture+Tourism+Technology” Business Matrix “文化+旅游+科技”业务矩阵

43

黑暗乘骑

DARK RIDE

产品结构图

Project Structure

主演厅面积

Main Auditorium Area

约 2600 平方米

2600m2

设备净高

Equipment Height

9 米

9 m

银幕数量

Number of Screens

14 块

14 pieces

观影时长

Run Time

约 6 分钟

6 min

轨道长度

Track Length

约 230 米

230 m

最小转弯半径

Minimum Turning

4 米

4 m

车厢运动形式

Carriage Motion Mode

360 度旋转 +6 自由度机构

360° Rotation + 6 DOF

发车间隔

Intervals

约 45 秒

45 s

每车容纳人数

Capacity per Vehicle

12 人

12 people

每小时客流量

Hourly Capacity

960 人

960 people

成功案例 目前已落地在襄阳华侨城奇幻谷、常德卡乐星球欢乐世界

等6个景区。

Successful Case Till now,this ride has been completed in six parks

including Xiangyang OCT Fabland and Visionland·Changde.

项目介绍 Description

常德卡乐星球欢乐世界《疯狂魔术师》2019

OCT Vision Town Yongzhou,Crazy Magician,2019

黑暗乘骑是游客乘坐轨道游览车,沿着既定故事路线,在一个虚实景

结合的主题故事环境中穿行体验的大型室内娱乐项目。游客佩戴3D眼

镜,乘坐六自由度动感游览车穿梭于主题剧情中,小车随着故事情节

的推进产生如急转弯、摆动、颠簸等动作,逼真地模拟爬升、坠落等

效果,同时融合仿真布景及火光、电火花等硬件特技效果,带领游客

经历一场惊心动魄的危险之旅。

Dark Ride is a large-scale indoor entertainment product in

which tourists take a ride, travel along the established story

route and experience in a theme story environment combining

virtual and real scenes.Visitors take six DOF dynamic

rises touring around the theme with 3D glasses, with the

development of the plot the rides take actions such as a sharp

turn, swing, and bumping. Realistically simulating climbing

and falling effect, combined with simulation set and hardware

special effects, the project leads tourists experience an exciting

journey.

产品结构图

Project Structure

技术参数

Technical specifications

第50页

“文化+旅游+科技”业务矩阵 “Culture+Tourism+Technology” Business Matrix

44

互动乘骑

GAME RIDE

主演厅面积

Main Auditorium Area

约 1707 平方米

1707 m2

设备净高

Equipment Height

5.3 米

5.3 m

银幕数量

Number of Screens

20 块

20 pieces

观影时长

Run Time

约 5 分钟

5 min

发车间隔

Intervals

约 45 秒

45 s

最小转弯半径

Minimum Turning

3.2 米

3.2 m

车厢旋转角度

Carriage Rotation Angle

360 度

360°

轨道长度

Track Length

约 181 米

181 m

每车容纳人数

Capacity per Vehicle

4 人

4 people

每小时客流量

Hourly Capacity

320 人

320 people

成功案例 目前已落地在柳州卡乐星球欢乐世界、重庆欢乐谷等4个景区。

Successful Case Till now,this ride has been completed in four parks

including Visionland·Liuzhou and Happy Valley Chongqing.

项目介绍 Description

互动乘骑项目是游客乘坐轨道游览车,沿着既定故事路线,在一个虚

实景结合的主题故事环境中穿行体验的同时,与虚拟及现实的场景互

动的大型室内娱乐项目。它将传统的DARKRIDE轨道车与交互游戏项

目集成在一起。

Game Ride is a large indoor amusement ride on which players

explore the storyline through game interaction in virtual and

real scenes. It is a mixture between traditional dark ride and

interactive game.

柳州卡乐星球欢乐世界《汽车学校》2017

OCT Visionland Liuzhou,Car School,2017

产品结构图

Project Structure

技术参数

Technical specifications

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